Communication? It’s Complicated

President Biden is on a roll regarding campaign fundraising – but how much will it help him in November? President and CEO of Squared Communications Michael Meehan explains why money matters more for House and Senate races than it does for the Presidential Election.


Michael and Dana discuss the difficulty of predicting voter behavior when both presidential candidates face a popularity problem among the electorate. Later, Michael explains why he believes that ballot initiatives will help President Biden’s performance at the polls.


Uphill Battle: Social media has complicated how politicians communicate with voters. Michael emphasizes that only a small percentage of voters will decide the election, but reaching those voters on the platforms they’re on is a difficult feat for candidates.