Federal health officials are concerned that manufactures of so-called electronic cigarettes are able to advertise their products to youth.

FOX's Eben Brown has more:

Cigarette advertising was once directed at kids. Here's the Flinstones in the 60's...

(Flinestones) "How's about taking a nap?... I got a better idea! Let's take a Winston break!"

And now, the Centers for Disease Control say makers of E-cigs are aiming their marketing towards young people, often with celebrity pitches...

(McCarthy) "Hey, I'm Jenny McCarthy..."

E-cigarette use among teens soared in recent years, according to the CDC, as the industry spends more than a $100-million yearly on advertising with themes of independence and sex appeal.

(McCarthy) "It even fits in the pockets of the tightest jeans."

Eben Brown, FOX News.