Wendy’s Ditches “Surge Pricing” Plan
The fast food chain Wendy’s abandons plan to implement “surge pricing” menu.
I’m Tomi Lahren, more next.
Bidenomics has screwed our economy so much so even fast food has become unaffordable for some struggling families.
To make matters worse, fast food chain Wendy’s contemplated a plan to implement “surge pricing.”
Similar to the way rideshare apps vary pricing based on availability and demand, Wendy’s planned to test out this pricing model as early as next year.
Well, that was until the company got absolutely scorched for even suggesting it.
The company has now vowed to scrap that poorly conceived idea.
I understand fast food companies- like all companies- are struggling to keep pace in this economy. Product is expensive, ingredients are expensive and decent workers are hard to find and keep.
This reality is worsened in places like California where policies dictate an unaffordable minimum wage.
But nevertheless, the idea that customers should pay more for items during busier times is not only ridiculous, but surely not the best way to court business!
I’m Tomi Lahren and you watch my show “Tomi Lahren is Fearless” at Outkick.com