The Death of Sports Illustrated

Sports Illustrated laid off the bulk of its staff and perhaps this could have something to do with ye ole saying, “go woke, go broke?”

I’m Tomi Lahren, more next.

In a shocking move, Sports Illustrated announced it will lay off a massive amount of its staff after their major licensing deal fell through.

While this doesn’t mean the definite end of the magazine, the magazine’s union said the future is now in the hands of the owner, Authentic Brands Group.

This could potentially be a very sad ending for an entity that’s been iconic in sports journalism for nearly 70 years.

BUT with that said, the Sports Illustrated of today is nothing like it used to be. It has gone WOKE with obese and even transgender cover models gracing the cover.

That might be fine for women’s magazines and the like..but when it comes to a man-driven customer base..that kind of wokeism just doesn’t sell!

Sports Illustrated wasn’t broken before this woke’d up change but it may very well be unsalvageable now!

Go woke, go broke!

I’m Tomi Lahren and you watch my show “Tomi Lahren is Fearless” at Outkick.com